Vini Cosmetics’ flagship deodorant brand, Fogg has rolled out the latest ad film. The brand is famous for its humorous advertisement campaigns. The campaign aims to tell Indians to talk product differentiation and Fogg did that with its ‘no gas’ proposition ads. The campaign is conceptualized by The Womb.
In the latest Fogg ad, the brand showcases the power of the lasting fragrance. In the windy cyclone, everything got vanished except the boy’s body fragrance which is Fogg’s deodorant. The main pitch line of the ad is ‘Sabka Toh Udd Gaya, Bus Apka Reh Gaya’. In the ad film, the brand features Angira Dhar and Zeeshan Ali.
The young actress in the Fogg ad is Angira Dhar. She is a model cum actress. Angira made her presentation in Ek Bura Aadmi film released in 2013. She is a Kashmiri young lady who is eminent for her striking exhibition in the Bollywood films like Love Per Square Foot, and Commando 3. Angira Dhar appears in several TV ads, like Cadbury Silk, Domino’s India, Fogg, and many more. She filled in as an Assistant Film Director for channel V.
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After getting an outstanding response from the viewers, Angira Dhar is also known as Fogg’s ad girl. She is loved by viewers so much on the internet.
Fogg is the most loved perfume brand by all kinds of people. It offers a wide scope of aromas that charms young fellows and ladies. It guarantees 800+ sprays.
Commenting on the film, Darshan Patel, Founder, and CEO of Vini Cosmetics says “From the very beginning, I was pondering the brand architecture. Fogg must be a companion of heroes and great young beautiful ladies. Our correspondence utilizes influencers as objects to convey the brand’s message. Thus, we began with proliferating its offer with perfect promoting.”
The brand is attempting to change the classification play by breaking the stereotype worked around deodorants. The brand properly recognized that the supposed practical advantage of the deodorants. The brand guarantees that it has more perfume henceforth more value for cash. The brand attempts to pass on this incentive by proposing that other deodorant brands have more gas than genuine deodorant by an exhibit by ensuring 800 sprays on a can.
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